By Tim Parmeter on March 25, 2019Erica Desentz came to FranCoach frustrated by the corporate world and her current search. Erica had thought about franchise ownership in the past but was unsure if it was the right path for her and if so, how she would find the best franchise to own.
Erica openly immersed herself into the FranCoach process and began vetting franchises. Erica had a very diverse background spanning everything from IT to professional football. She wanted a business that would allow her to be in the community creating awareness for the business and building long-lasting partnerships. Erica also wanted to be able to build a strong team and provide a much-needed service.
A Diverse Background Leads to Partnership with PuroClean
As Erica began the Discovery Process there were some good potential options but there was something missing. So, Erica and FranCoach went back to the drawing board, this time resulted in the perfect match. The franchise that provide the best overall match for Erica was PuroClean.
PuroClean is a fire and water damage restoration company that also provides mold, mildew, and biohazard cleanup services. Erica loved the PuroClean culture and the ability to make a difference in her community. Erica will be open for business in the Detroit area this spring. Congrats to Erica and PuroClean on another outstanding partnership!